by Kristan Getsy | Mar 19, 2014 | Blog
B2B customers view 92 videos per month and 85% of your customers' buying journey is complete before they contact you. That's why keen marketers are adding video into their core marketing mix everyday. If you are not sure whether video is right for your business, then...
by Kristan Getsy | Feb 14, 2014 | Blog
QUESTION: Why does the brain adore video, and how does your business leverage this cerebral crush? ANSWER: New research demonstrates just how powerful the love connection between gray matter and great video. When you learn, your brain actually changes at the cellular...
by Kristan Getsy | Dec 10, 2013 | Blog
TOPIC: How can video empower human resources management and reduce business risk? ADVICE: New research demonstrates how video trumps other media as an effective, efficient employee communications tool. We now know half the human brain is dedicated solely to...
by Kristan Getsy | Sep 27, 2013 | Blog
Topic: How can businesses use YouTube to leverage brand? Advice: YouTube is the world's second-largest search engine, and, for a growing number of businesses, the first choice in cost-effective brand enhancement. Your organization should: Invest in video. It's up to...
by Kristan Getsy | Jun 21, 2013 | Blog
Topic: How can your organization use video to supercharge your brand? Advice: Today, images are everything. Forester Research says one minute of video is worth 1.8 million words. Video is the essential messenger, and your organization must capitalize on its unique...