Ask the Experts: Video

QUESTION: Why should brand, product, and idea marketers invest more in professional video? ANSWER: It's official.  Video rules in transforming the "ask" into the "answer" you want:  a brand investment, product purchase, or idea adoption. Consider: One minute of video...

Helping Others Is What We Do

How would someone describe you? If you live and work in Greater Cincinnati, a common thread emerges throughout the city; we help each other and we care.  That idea is vital here at Life's Eyes Media.  We are a video production company. We love what we do but we love...

Ask the Experts: Crisis Management

How can expecting the unexpected benefit your brand? Chicago Mayor Rahm Emanuel famously said, "You never let a serious crisis go to waste."  Through effective crisis management, it's possible to not only limit brand damage in the short-term, but grow brand,...

Ask the Experts: Brain Loves Video

QUESTION: Why does the brain adore video, and how does your business leverage this cerebral crush? ANSWER: New research demonstrates just how powerful the love connection between gray matter and great video. When you learn, your brain actually changes at the cellular...

Ask the Experts….Video on the Go

QUESTION: How can mobile video move your business? ANSWER: One minute of video is worth 1.8 million words. One hour of YouTube video is uploaded every second.  And two-thirds of global mobile data traffic will be video by 2017.  Video is where it's at.  Mobile video...